Rajapack UK Rebrands as RAJA UK and Launches Peak-Cost Planning Tool

The Bedfordshire packaging distributor aligns its name with the RAJA Group and introduces a free estimator for peak packing costs.

Packaging distributor Rajapack UK has changed its name to RAJA UK, aligning the Bedfordshire business with the RAJA Group’s brand across Europe. The company said it supplies more than 43,000 UK businesses and has served the UK market since 1998.

RAJA UK is part of the RAJA Group, which was founded in France in 1954 by Rachel Marcovici and Janine Rocher. The group serves 19 European countries, and the unified name is intended to give customers one recognisable brand across those markets.

Managing director Tom Rodda said the name change does not alter the people, product range or next-day service customers rely on. He also pointed to the launch of a free planning tool as peak trading approaches.

The Prepare for Peak tool is designed to help businesses estimate the cost of their packing operation during the busiest weeks and see where they might save before Black Friday on 27 November. Users select their industry to view typical peak order increases, based on benchmarks combining Office for National Statistics retail data with RAJA order data from 2023 to 2025. They then enter their own figures, such as parcels handled per day and the number of people packing.

RAJA UK said the tool provides an illustrative estimate rather than a quote. The name change aligns the UK business with the group’s European branding, while the tool is positioned as a separate peak-season planning aid.

CV

Clara Voss

Clara Voss covers DIY craft and hobby kits, including diamond painting, paint-by-number, cross-stitch, embroidery, and scrapbooking supplies. Her evaluations compare component count, cut accuracy, adhesive performance on the stated substrate, and ASTM D4236 precautionary labeling where that art-material scope applies, without treating a kit as a certified toy. She helps retail gift buyers, craft category managers, and sourcing teams specify sample checks, defect allowances, and age-grading limits before placing seasonal orders.